Building a Startup Brand in Record Time
👉 plus some fun tools I am using for lead generation
Hello from your friend in Bucharest,
In this issue: building a startup in record time, some tools I’m using, and founders beware!
Special thanks to our sponsor Deel. No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.com
Building a Startup Brand in Record Time with Carly Jefferson
Ever wondered how to launch a brand that sticks—fast?
Carly Jefferson, founder of Uncomplicated Brands, reveals her strategy for helping tech startups build strong, cohesive brands in just days. In this conversation Carly walks us through her unique branding process, including quick-turnaround design and 90-minute brand blueprint sessions.
Plus, she shares her go-to tools for branding and design. Join us for a deep dive into the essentials of building a compelling brand at lightning speed.
🎙️📺 Catch the conversation on Spotify, Apple, YouTube or other platform
When I was your age…
Founders Beware
Founders, beware: “I don’t like it, so my target market won’t either” is dangerous thinking.
You are NOT your audience.
▶ Test new ideas
▶ Learn what’s trending
▶ Research your audience
And don’t let your personal behavior dominate your marketing strategy.
The End
Hey there, here are some tools I recently discovered and am playing around with:
🧸 Gummysearch - a cool tool that allows you to do advanced research on Reddit.
🙋 Rb2b - personal level identify finder for your website that syncs to Slack.
🏄 Surfe - LinkedIn prospecting tool. Instantly find someone’s email address and sync their contact info to your CRM.
I just started my outbound strategy and will let you know how it goes. And I’m getting much smarter about LinkedIn ads (will share my insights in the near future as well).
Have a great week!
Eric M.