Hello from your friend in Bucharest,
In this issue: my trip to McDonalds, building communities with Claudia Cafeo, and more!
The Key Elements in Community Building with Claudia Cafeo
Claudia Cafeo from No Code Ops has built and grown two communities to more than 1,000 people. In this episode, she shares:
- her strategies for building and nurturing communities
- empowering community members and creating opportunities for them to take initiatives
- building one-on-one connections with community members to foster a sense of belonging
🎙️📺 Catch the conversation on Spotify, Apple, YouTube or other platform
Sometimes you gotta….
😅
Podcast campaign strategy for most Brands
Podcast campaign strategy for most brands is outdated.
Common mistake ↓
Ineffective approach: dynamically inserted pre-recorded ads
Here is what we do for our clients, adopt these tactics for a better ROI:
- Use host-read ads
- Partner with 5 – 10 podcasts that have product-audience fit
- Work with at least 50% of podcasters that also have a YouTube channel
- monitor traffic and conversions using UTM-tagged links
This is how we help brands build trust at scale and generate high quality leads through podcast sponsorships.
The End
Oh I love it when I find out the school, after school, daycare, babysitter is closed for two days out of the week. (And will be closed the entire first week of September).
Trying to grow a business with two little kids who are home is not for the weak.
Ok, enough ranting.
After wishing for it for quite some time, I took my kids to McDonalds to lunch today. While they loved it, I felt my burger sucked. In my opinion, McDonalds burgers aren’t what they used to be. What is your favorite burger in Bucharest? Mine are Vivo.
Off to reading some Harry Potter and maybe I will get lucky and actually get some work done 😅
Eric M.