Throw out tone of voice guidelines | SaaS content writing with Ray Berry
✅ plus the ultimate podcast sponsor checklist
Hello from your friend in Bucharest, Romania.
In this issue: B2B Marketers can laugh with Ray Berry, overheard on LinkedIn, the new podcast name, and more!
Big Thank You to our partner Sessions.us for powering this episode. Tired of juggling multiple platforms for meetings, webinars, and calendar bookings? What if I told you there’s a platform that is super-user friendly and can do all of this?
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How content is changing in B2B
In the latest episode of B2B Marketers Can Laugh, I chat with Ray Berry – legendary copy writer and founder of DSLX Content. In this episode we talk about how content is changing in B2B and what brands should do if they want to stay with the trends and be competitive from a content standpoint.
Thank you so much Ray for coming on. Thanks to B2BPodPros for producing this.
🎙️📺 Catch the interview on Spotify, Apple, other platform, or on YouTube.
A last resort
🤣🤣
The Ultimate Podcast Sponsorship Checklist
I sorted through dozens of podcast sponsorship playbooks, guides, and checklists so you don’t have to
Most of the playbooks talk about defining your podcast goals and the types of podcast advertisements available.
But in this guide, having arranged many sponsorships on behalf of b2b podcasters and high growth brands, I share my insider tips.
Like:
- where to see if the podcast is globally ranked 10% or higher
- or what tool you can use to analyze the quality of the traffic the podcasts are generating
These are insider tips you won’t find anywhere else. 👍
Upcoming Guest
Adriana Tica, amazing copy writer and founder of Ideas to Power Your Future.
The End
Happy Thursday!
I’ve been able to get more work done, or at least focus better by listening to this while working. Let me know if you like it.
As I start thinking about the next guests I want to have in my show, I would like to get your suggestions.
what challenges do you face?
what topics do you want to hear about?
what are you curious about?
Let me know. Based on your feedback, I will seek out those types of guests you want to learn from. Send me a DM on LinkedIn or an email at eric(at)innovatorscanlaugh(dot)com
Thanks!
Eric M.